Wednesday, August 2, 2017

TDF Advertising Limited Digital Marketing Strategist Jobs Vacancies in Kenya



Digital Marketing Strategist Jobs at TDF Advertising Limited
The Digital Marketing Strategist {equivalent of Digital Account Manager) is responsible for the successful management of digital strategy for client brands.

The role requires an innovator, a trendsetter, and a progressive thinker who can connect digital to all other aspects of a client business and drive growth opportunities.


The Digital Marketing Strategist answers key questions such as how brands are communicated and experienced through digital interactions, and how digital interactions fit into broader customer experiences.

Digital Marketing Strategist Job Responsibilities
  • Develops unique strategies and builds upon current client strategies within the digital arena to meet/exceed objectives
  • Executes projects to be high quality, on time and cost-effective/on budget
  • Fosters timeline development and monitors progress, ensuring deadlines are met
  • Manages overall project scope and ensures staffing assumptions adhere to budget
  • Develops strong, trusting relationships between clients and agency partners, providing leadership and support during strategy, ideation, and execution
  • Manages client expectations, bringing issues/concerns to clients’ attention before they become problems, offering potential solutions, and advising of potential delivery delays
  • Manages work and professional development of assigned project manager(s)
  • Works with project managers to ensure team is aligned to client requirements
  • Proactively keeps abreast of assigned clients’ marketing and media plans, and provides technological solutions including rich media, site optimization, promotional ideas, mobile, social networks, viral, etc.
  • Writes communications briefs, ensuring that creative and media are effectively integrated
  • Manages research studies that yield rich insights into consumer online behavior and key motivational/attitudinal behavior
  • Develops a total understanding of online target audience and mindset modes
  • Writes and transmits conference reports to clients and agency teams
  • Reviews statements and estimates of work prior to client review
  • Provides campaign performance reporting and analysis to clients
  • Ensures accountability is established during the project planning process

Requirements for the Digital Marketing Strategist Job
  • Three to five years of full-time experience in digital marketing or advertising (digital experience required)
  • Medical marketing experience and monetizing online assets a plus
  • Superior communication skills, both internal and client-facing
  • Strong relationship management, organizational and project management skills
  • Ability to work effectively with a variety of internal teams and business groups, including Creative, Media and
  • Technical Delivery Specialists
  • Ability to identify opportunities for growth and incremental opportunities with client partners
  • Strong interest in technology or digital marketing
  • Bachelor’s degree or equivalent in a related field

How to Apply
Please send application letter and CV to premierecruitmentgroup@gmail.com

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